To assist the brand manager to implement, monitor & evaluate the brand plan and initiate required marketing activities in order to achieve the defined brand objectives.
- Continuously analyze the market data, retail audit data, and volume shipment and propose actionable plans to optimize the opportunities and achieve the brand objectives.
- Initiate, implement & evaluate specific marketing activities (BTL & others) to achieve the brand-defined objectives.
- Ensure the delivery of brand targets (KPIs) that may include profitability, market share, consumer satisfaction & top of mind awareness to enable the company to achieve the defined Marketing plan objectives.
Bachelor’s in marketing or MBA
2 Years+ FMCG experience in brand management.